Several customers concluded that it was a good design. Macworld.co.uk said in their review “With a thinner, lighter design than Apple's latest iPad it's certainly a contender for the top spot”. Macworld.co.uk also said “We'd choose the iPad Air not only due to its stunning design and easy to use software.”. Pcworld.com_techhive.com said “Great design and display, free iWork apps, improved performance”.
Some people concluded that it was good looking. Pcworld.com_techhive.com mentioned in their Apple iPad Air review three years ago “More visually appealing than previous generations” . Also three years ago expert review site Gottabemobile.com wrote “Lighter iPad for 2013 that offers the same beautiful display and long battery life in a new design that is more portable”.